We had the opportunity to see Boity’s new collection for Legit, and now we can show you everything you need to see and tell you everything you need to know. We’re so excited, her collection is big and filled with variety.
It’s divided into three sections that perfectly suit Boity and her lifestyle. The first is all about gym wear and sports luxe- because Boity loves being fit and being healthy. The second is resort wear. Boity loves looking good and feeling good- but most importantly, she wants to be comfortable. Finally, the last part is all about being sexy and looking fierce. She attends so many events and she makes a lot of public appearances that she needs to dress in a-list style for.
Boity says ‘They reflect a lifestyle conversation, and it all starts with being healthy. That’s how I really enjoy myself, whether it’s at the beach on holiday, or partying in the city. I’m at my happiest when I feel truly, deeply healthy.’
The launch was filled with fun moments and a dance crew choreographed by Somizi even made an appearance. When Boity finally took her directors seat, it was an emotional speech with lots of wisdom.
@boity takes a bow and a final look at her collection for @loveitlegit #LegitXBoity #COSMOfashion A video posted by CosmopolitanSA (@cosmopolitansa) on
The collection will launch in store in three phases. September sees the launch of gym active and sports luxe. From October through to November it’ll all be about resort wear, and then as the year winds up and the festive celebrations get going, November and December will be the time for nightlife and party wear.