5 Local Women Who Are Changing the Beauty Industry

We are always in the mood to celebrate women because #GirlPower! These women have taken risks and are fast becoming trailblazers for future women by changing the South African beauty industry.🇿🇦

1. Constance Mapule Bhebhe – founder of Connie Transform

Who needs Kylie Jenner lip kits when you have Connie Transform? If you don’t already know, Connie Transform is a local South African brand that creates liquid matte lipsticks. The shades are all gorgeous and each provides a velvety finish that doesn’t dry out lips or flake off throughout the day. Whether you want a bright-pink, show-stopping shade like Durban Shore or a subtle-yet-sophisticated shade like Contour, you’ll definitely find a shade that will meet your mood.


2. Rabia Ghoor – founder of Swiitch Beauty

This 17-year-old South African beauty guru is taking over the beauty scene one palette at a time. Swiitch Beauty is a brand that specialises in skincare and makeup products, as well as some of the most innovative makeup tools. The #UnicornSaucePalette is absolutely divine to look at and when it comes in contact with the skin, it is definitely a spectrum of colour. The #SlayForDaysPalette is a must-have eye-shadow palette for your makeup arsenal.


3. Lebo Mphela – founder of Malia Nail Care

Passionate about maintaining healthy nails, Lebo saw an opportunity in the market and grabbed it with both hands. She is the proud owner of Malia Nail Care. The range offers a variety of nail-polish colours that use a three-free formula – meaning they are free from some toxic chemicals found in nail polishes.

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4. Naledi Sibisi and Salia Labo – founders of Estella Cosmetics

A duo with beauty and brains, they are the geniuses behind Estella Cosmetics – a range of lipsticks and lipglosses. Not only do the girls create beauty products, but they also offer makeup brushes. Each set comes with essential brushes that you’ll need when you want to glam up.

5. Jesslynn Schlamm – founder of Lulu & Marula

Beauty enthusiast Jesslynn launched a skincare collection filled with natural and locally made products. The range includes body and face products that are suitable for all skin types, including sensitive. Each product is uniquely created to give you healthy, nourished and radiant skin.

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Read more: Skin and Makeup

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