A new 6-part documentary is in the works, set to be produced by National Geographic and Procter & Gamble in collaboration with Global Citizen. The doccie, titled Activate: The Global Citizen Movement, aims to raise awareness for some of the planet’s most pressing issues and encourage Global Citizens to become change-makers on the Global Citizen platform.
Along with our own Bonang Matheba, the show will feature major A-listers like Usher, Pharrell, Hugh Jackman and journalist/Oprah’s bestie Gayle King. Activate, launching on the 8th of September at 8pm, will be broadcast across multiple National Geographic platforms, including their social media accounts, digital platforms and print publication.
The show will take a look at the root cause of issues like sustainability challenges, extreme poverty and inequality, highlighting some of the Global Citizen campaigns and campaign drivers who are creating meaningful change, as well as those whose lives are being affected.
Episodes will follow activists Priyanka Chopra Jonas, Becky G, Common, Rachel Brosnahan, Darren Criss and Uzo Aduba and more, taking them far and wide across the globe, from Nigeria to Mexico, the Philippines, Peru and South Africa, and all across the United States, as they meet the people whose lives are being affected by issues like plastic pollution, barriers to girls education and lack of access to clean water.
Global Citizen has been working for more than 10 years to bring relief to those suffering around the world by encouraging ordinary citizens like you and I to get involved and motivating major corporations and global governments to put their money where their mouths are and commit to achieving the United Nations Sustainable Development Goals and eradicating extreme poverty by 2030.
The multi-platform approach will see the documentary series included in a 10-page custom print section in the September issue of National Geographic magazine as well as digital articles and social media moments highlighting various issues within Activate.
We can’t wait to tune and in be inspired by this powerful movement!