COSMO TikTok cover girls star in L’Oréal influencer campaign

We see you, Kelly and Chané!

L'Oréal, influencer, influencers, tiktok, south africa, beauty, beauty campaign, hair

Ever heard of Kelly Ernstzen and Chané Grobler? Of *course* you have! Not only are they our current COSMO cover stars, but they also happen to be dominating TikTok in South Africa RN. They have become a representation of young local women, which is no doubt why beauty giant L’Oréal Paris was so keen to use them in an influencer campaign for one of their newer haircare ranges. One look at their videos and you’ll see why they were the perfect fit.

L’Oreal Paris Elvive Dream Lengths TikTok campaign

Last year L’Oreal Paris launched its Elvive Dream Lengths line. It includes a conditioner, a shampoo, a couple of masks and a serum, all of which have been formulated to prevent damage and split ends so that you can keep your long hair looking luscious AF.

This year, this megabrand upped the ante and launched its first TikTok influencer campaign, which starred two *very familiar* faces: Kelly and Chané.

Here they are, doing what they do best (and making me want to buy MORE haircare spoils when I already have an enormous collection to get through):

@chanegroblerY’all keep asking how I keep my hair healthy- well here you go🥰💕##elvivedreamlengths ##loreal ##ad ##haircare @lorealparis @lorealhair♬ Funky Town – The Dance Queen Group

@kelly_kikxHow would you Rock your lengths? ##advert ##elvivedreamlengths ##dance @lorealhair♬ original sound – kelly_kikx

Where will we spot them next? Time will tell!

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