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Recreate Redken & Guido's Show-Stopping Fashion-Week Hairdos

Get Fashion Week hair at home

New York Fashion Week isn’t always just about the garments – the hair and beauty looks presented at these shows are also of equal importance. Why? The beauty styles that grace the runways of our favourite designers actually pave the way for new and innovative hair-and-makeup looks to be introduced and ultimately become prominent trends in forthcoming seasons.

Last week at NYFW, international haircare brand Redken collaborated with L’Oréal’s global creative director Guido Palau to create a few show-stopping hairstyles for renowned designers like Victoria Beckham, Hugo Boss, Ralph Lauren and Marc Jacobs. So in this post, with the help of Guido and L’Oréal’s expertise, we show you exactly how to recreate these head-turning looks so you too can feel like a catwalk model, even if it’s just for a day.

 

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1. Victoria Beckham – fall/winter 2015

‘The Victoria Beckham idea of beauty is very pulled together, with a very easy kind of attitude. This very simple, sort of half-ponytail is both a sophisticated look and an easy look, which creates a modern feeling on the runway.’ – Guido.

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To replicate VB’s modern hair approach, you’ll need Redken’s…

  • Smooth Lock Shampoo (R250)
  • Smooth Lock Conditioner (R288)
  • Satinwear 02 Prepping Blow-Dry Lotion
  • Forceful 23 Super Strength Hairspray

Recreate The Look:

  1. Begin by washing your hair with Redken Smooth Lock Shampoo and Conditioner
  2. Work a quarter-sized amount of Redken Satinwear 02 Prepping Blow-Dry Lotion into your wet hair, using your fingers to extend the lotion from the tips to the roots of your hair.
  3. Now blow-dry your hair back. Using a flat brush to do so is best as this will create a smoother result.
  4. Spray Redken Forceful 23 Super Strength Hairspray onto your fingertips and rake your hair back, away from your face and into a ponytail.
  5. Position the ponytail as close to the center of your head as possible. Secure it with an elastic and ‘create a loop by not pulling the end ponytail completely through so the ends of the hair stick out of the bottom.’
  6. Lightly spray Redken Forceful 23 Super Strength Hairspray to hold the shape of the ponytail.

2. Marc By Marc Jacobs – fall/winter 2015

‘It’s all about the revolutionary, rebellious girl at Marc By Marc Jacob. The guardian angels are kind of a reference point for the look, which has a very 80s feeling.’ Guido.

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To Embody Marc Jacobs’s rebellious edge, you’ll need Redken’s…

  • Diamond Oil Shatterproof Shine (R544)
  • Full Frame 07 All-Over Volumizing Mousse

Recreate The Look:

  1. Begin with dry hair.
  2. Now dampen your hair by putting water into a spray bottle and misting it all over your head.
  3. Thereafter, using your fingers, create a messy middle parting.
  4. Section by section, apply Redken Full Frame 07 All-Over Volumizing Mousse to fully soak and saturate your hair.
  5. Now scrunch your hair with your fingers and allow to air-dry.
  6. Finish the look off with two or three drops of Redken Diamond Oil Shatterproof Shine and rock a beret or hat for an added edge.

RELATED: Get Kendall Jenner’s Slicked-Back Hairstyle Without Looking Like An Oil Spill

3. Hugo Boss  fall/winter 2015

‘The Hugo Boss idea of a woman is very sophisticated and modern.’  Guido

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Nothing conveys sophistication and modernity like a simple, sleek, low ponytail. You’ll need Redken’s…

  • Smooth Lock Shampoo (R250)
  • Smooth Lock Conditioner (R288)
  • Satinwear 02 Prepping Blow-Dry Lotion

Recreate The Look:

  1. Start off by washing your hair with Redken Smooth Lock Shampoo and Conditioner
  2. Apply a quarter-sized amount of Redken Satinwear 02 Prepping Blow-Dry Lotion throughout your damp hair, using your fingers to work the lotion into your hair from roots to tips.
  3. Create a super-clean center parting with a comb.
  4. Blow-dry your hair until smooth, using a flat or round brush.
  5. Pull your hair back into a low ponytail. Now secure the pony at the base of your head with an elastic and leave the ends of your hair natural.

4. Ralph Lauren  fall/winter 2015

‘This season the Ralph Lauren girl is luxurious and beautiful, with a little bit of western-prairie inspiration. She’s very easy-going.’  Guido.

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Be a Ralph Lauren girl with this lavish-yet-effortless hairstyle. You’ll need Redken’s…

  • Smooth Lock Shampoo (R250)
  • Smooth Lock Conditioner (R288)
  • Wind Blown 05 Dry Finishing Spray

Recreate The Look:

  1. Start off by washing your hair with Redken Smooth Lock Shampoo and Conditioner.
  2. Let your hair air-dry and then create a natural middle parting with your fingers.
  3. Add a bit of body and movement by bending small sections of hair around a thin curling iron.
  4. Enhance the natural texture of your hair by spraying Redken Wind Blown 05 Dry Finishing Spray all over.

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RELATED: Supermodel Cheekbones Are Yours With This Simple Hair Change

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